Thursday 13 January 2011

The new Brief.


We have to design and print a publication in 4 weeks, the minimum number of editions is 10.

i have decided to make a cheap recipe book with an aim to provide frugal recipes for healthy food that's not just beans on toast and also not got the pretension of Hugh Fearnly Whittingstal. The audience is students and foodies with a budget, those wanting to save and learn new tricks. It will be vegetarian and alot of the book should focus on beans and pulses as a really cheap source of protein. Im going to collect the recipes from friends and family and have some of my own that ive collected along the way...

in my house we seem to have a pretty large library of cook books..